Technology-driven businesses can really thrive with the help of CRM solutions, so it’s no wonder Gartner forecasts that CRM will be a $36 billion market in 2017.
It’s a common misconception, however, that CRM implementation involves simply purchasing software, installing it, and moving on.
If you want your CRM solution to work, and work well, you need to have a clear implementation strategy. Here are seven steps to follow for CRM implementation success.Get in Touch
Customer relationship management, or CRM for short, is one of the more tangible results of drinking from the firehose of customer data. In return for capturing customer data at the point of sales or service, you can now tell how often people purchase something, whether they buy more frequently on special days, and how often they call for service. It has revolutionized the strategic use of customer data.
Maximizing exposure to you and your brand
check Making the first impression a good one
check Building process that converts leads to clients better than anyone else
check Turning customers into advocates